English title: European Social Survey as a source of new cultural dimensions estimates for regions
Author(s): Anneli Kaasa - Maaja Vadi - Urmas Varblane -
Type: Journal article
This article draws attention to the European Social Survey (ESS) database that widens the horizon of cross-cultural studies. The ESS has the potential to overcome several weaknesses of earlier data sets used for cross-cultural analysis – it provides unique opportunities for the analysis of differences between regions within nation states, and the data are representative of entire populations. We aim to develop a measurement tool of cultural dimensions based on the ESS that enables a deeper comparison of European regions besides country-level analysis. For creating ESS-based indicators, the initial indicators were selected based on Hofstede (2001), using the double classification method. Latent variables of cultural dimensions were computed using confirmative factor analysis. The results enable us to evaluate cross-cultural differences between regions inside the nation state as well as to figure out culturally close regions across nation state borders. The results of our analysis confirm that countries may be much more heterogeneous in terms of cultural variation than several cultural studies presume. Cultural heterogeneity varies across countries, and there are some quite homogeneous countries in the meaning of cultural dimensions, but most countries face cultural differences between its regions that have to be taken into account. It is also very important that the deeper the subdivision, the larger the differences. In some cases, border regions are remarkably less similar to the rest of the regions of the country than to the neighbouring regions of another country with a common border. In the case of countries with high cultural homogeneity, the use of nation-level cultural indicators may be justified, but in the case of highly heterogeneous countries a regional approach could be suggested instead.
From page no: 137
To page no: 157
Journal: International Journal of Cross Cultural Management